Great Web Experience Goes Hand-In-Hand With a Great Patient Experience to Grow Your Referrals.

Apr 10, 2018 8:47:49 AM / by Legwork


Go back a few decades and running a dental practice was a little simpler. SEO didn’t exist and neither did the internet. Prospective patients weren’t comparison shopping dentists and weren’t determined to find the best dentist within just a few  miles.

Today, things are competitive, smarter and high performance. To get a new patient in the door, all the boxes need to be checked. Come up short on any one detail or fail to match the latest online trends and patients pass up your practice for another that's just a click away. 

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5 Incredible Benefits of Going All-In-One with Legwork PRM

Apr 6, 2018 12:58:35 PM / by Legwork


1. Cost Savings

At Legwork, we believe in transparency, so here it is - you can have the full Legwork PRM suite and an SEO optimized, mobile-first website for $499 / month. Why would we do such a thing? It's simply Legwork keeping our promise of 'Best Price.'


2. One Rockstar Support Team

Have a question? Need help? Want to make a change on your website? There is only one number to call, it's 1-877-311-4690. 

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Google Announces the Switch to Mobile-First Indexing. What Does This Mean for Your SEO?

Apr 4, 2018 11:45:00 AM / by Legwork

1 Comment

For anyone less familiar - indexing is the snapshot of your website that Google records for future reference in search optimization. Google has just announced that they have started recording just the mobile-version for many websites.

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One Size Doesn’t Fit All: Demographics in the Digital World

Mar 26, 2018 8:02:00 AM / by Legwork


Before the internet was a part of our everyday lives, demographics consisted of the basics: age, gender and location. Marketing strategies involved using the “best guess” approach to hit the right demographic, focusing primarily on where the consumer was physically at.

In today’s world of digital marketing, demographics in the dental industry have become much more complex and specific to the individual. More complexity creates challenges but it's also really great news!

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Generational Communication Preferences

Mar 22, 2018 8:03:00 AM / by Legwork


Reaching Your Patients on Their Terms  

Technology has certainly made it easier for dental practices to communicate with patients in a myriad of ways. From the immediacy of text messaging to old fashioned snail-mail and everything in between, practices get to choose the methods for getting messages out there. Ideally, in ways that are also convenient for the practice.

Having plenty of options is great because it makes it easier to reach the vast majority of the patient base. However, no two patients are exactly alike and each prefers (and responds to) different types of communication.

So what is the best channel to communicate with your patients? Trick question, the answer is all of them. 

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4 SEO Tips For 2018

Mar 19, 2018 8:03:35 AM / by Legwork


 There were many changes in 2017 and that applies to your SEO and marketing strategies, too. Now is the best time to look at your marketing strategy and how your website utilizes search engine optimization..

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