Patient Relationship Management is all about making work easier for you and your practice, enabling you to provide a great patient experience and fueling amazing growth. You might be surprised just how much PRM software can do for your practice. Here's some tasks that you can simplify with PRM software right now.
Managing a dental practice schedule is no small feat, a balancing act of timing appointments and planning availability. Missed appointments throw off your schedule and cost money. In the past, reminding patients of upcoming appointments required costly mailers, or required your staff to exhaustively list and call upcoming patients. Patient relationship management takes this burden off your front office, checking your schedule and reminding patients of their appointments so your chairs stay filled.
You might be surprised just how much PRM software can do for your practice.
PRM software can streamline your daily workflow by confirming patient appointments. When a patient responds to confirm an appointment, the PRM will automatically set the appointment as confirmed inside your practice management system. An additional email confirmation can be sent to your email so you can keep track of appointments without checking your dashboard.
New Patient Forms
The first appointment can be very stressful for new patients - in a new office, with new faces, and the first thing they're asked to do is fill out paperwork with their detailed medical history. PRM software can make this easier on everyone, allowing new patients to provide medical history via email before their first appointment. Your office staff gets the information they need, and your patients have one less thing to worry about on the first step of their journey.
The first appointment can be very stressful for new patients - in a new office, with new faces, and the first thing they're asked to do is fill out paperwork with their detailed medical history.
Recall / Reactivation
Once your patients have completed treatment, it's easy for them to forget about regular cleanings or follow-up appointments. That’s a long list of potential patients, and it’s money left on the table if you don’t follow through and contact each one. PRM software keeps track of each patient's needs, and can remind them to schedule follow-ups -- bringing in new appointments saving your front office valuable time (link to benefits here).
Unscheduled Treatment Workflows
When a patient expresses interest in a treatment, but isn’t sure they want it right away, contacting them again can easily fall through the cracks. When you make note of their interest, your PRM software can send them educational and nurturing content related to that treatment, encouraging them to schedule an appointment and increasing treatment acceptance rates.
Replacing Last-Minute Cancellations
Last-minute cancellations are a problem that many dental offices struggle to handle. Not only do they hurt office morale, but they’re expensive, costing your practice tens of thousands of Dollars per year in lost revenue. PRM software can help by identifying gaps in your schedule left by cancelled appointments, enabling you to contact everyone on your ASAP list at a touch of a button. This allows quick and easy booking, saving front office time and helping you see more patients.
PRM software can identify patients who are most likely to leave a positive review, and automatically requests reviews on your behalf. Review requests deliver patients directly to platforms like Facebook and Google, making it simple and easy for your patients to leave high-quality reviews for your dental practice.
Referrals are the life blood of every dental practice, however a lot of practices struggle to generate them or even ask for them. PRM software can boost the amount of referrals your office gets by asking those patients who are most likely to refer. Not only that, but you are able to track referrals and automatically provide reward fulfillment. Once again, improving the efficiency of your front office team.
PRM software can take care of email communications beyond appointment reminders. Email campaigns can send everything from new blog posts and marketing materials, to birthday greetings for your patients. Materials are loaded into your dashboard and are ready for manual or pre-scheduled monthly delivery with just a few clicks.
Not only will a PRM system help simplify your day to day operations, it will also enable you to provide your patients with the best experience possible, which is vital for practice growth.